Hosted by The Women’s Business Center of Charlotte.
Topic: The ROI of Social Media
Here’s a question I hear all the time: “How do you measure the Return on Investment on social media?” The truth is, most businesses can’t and don’t measure it. Why? Because when they created their social media strategy (if they even have one), they didn’t include tracking qualified prospects and sales.
Don’t make the same mistake with your own social media efforts. In this seminar we’ll cover
• How to set clear social media goals
• Why platform selection is critical to measuring ROI
• How to create a strategy to track leads and turn them into qualified prospects and sales
Speaker(s): Jules Monroe