Hosted by The Women’s Business Center of Charlotte.
Topic: 5 Key Steps to Starting and Designing Your Business
A workshop to help start-ups and established entrepreneurs examine the feasibility of their small business idea in the current market. The discussion centers on business plan development, entity formation, managing risk, and various ways to fund or bootstrap the business.
Speaker: Natalie Williams
Hosted by The Women’s Business Center of Charlotte.
Topic: Entrepreneur Roadmap to Starting a Business
Want to start a business, but not sure of the paperwork you need or the steps you should take??? This Startup Workshop is designed to give Entrepreneurs on-site legal counsel and assistance. This hands-on workshop will provide participants with answers to their legal questions, support with filling out documents with NC Secretary of the State, and support with completing all paperwork to get your business up and running.
Speakers: Natalie Williams / Joy Ellington / Caroline Aponte / Ann Elmore / Raeneice Taltoan-Reed
Hosted by The Women’s Business Center of Charlotte.
Topic: Cutting the Fluff: Developing Better Marketing and Communication
Effective communications strategies to establish a solid foundation for growing your business and creating partnerships across your industry is critical. While marketing your business is one thing, effectively communicating your business WHY is another that we often miss the mark on. Our modules will show women how to implement tactics to position their brands for success, media coverage, social media success, etc. Very heavy on communications strategies and resources for growth/scalability.
Students will go through six modules throughout the course of the cohort. Specific emphasis will be placed on a case study to be broken down into pertinent examples and actionable steps.
• Course orientation and introduction to branding vs marketing
• Establishing your brand values and message (customer discovery and why)
• Micro lessons from Biz 101
• Communication and brand management goals and KPls
• Successful launch tactics
• Case study final analysis
EXPECTED OUTCOMES
Attendees will walk away from this course with an action oriented communication plan that supports their brand values. Students will be able to effectively communicate their mission and why via a 30 second elevator pitch.
Develop an agile pitch deck, a short and long form bio, and customer discovery report.
Through interactive lessons, students will have the opportunity to test out their proposed messages and receive feedback on efficiency and effectiveness.
**Limited Scholarships Available valued at $900!***
**Session Dates:** May 12, May 19, May 26, June 2, June 9, and June 16
**Session Time:** 6 PM – 8 PM
**Eligibility Requirements:**
* You must be a woman in business
* You must be able to attend all 6 sessions
* You must have internet access
* You must have a laptop or computer (not Chrome Books)
**Process**
* Complete the online database registration
* The Women’s Business Center Review and determine acceptance
* Congratulation letter emailed for one to complete Withdraw Agreement if accepted into the program
* Complete and sign agreement
* WBCC send Calendar invite with Zoom Meeting information
Speakers: Greg Hedgepeth / Evelyne Del
Hosted by The Women’s Business Center of Charlotte.
Topic: 5 Key Steps to Starting and Designing Your Business
A workshop to help start-ups and established entrepreneurs examine the feasibility of their small business idea in the current market. The discussion centers on business plan development, entity formation, managing risk, and various ways to fund or bootstrap the business.
Speaker: Natalie Williams
Hosted by The Women’s Business Center of Charlotte.
Topic: Build a World-Class Remote Customer Service Team
• Understand their customer’s needs in a digital space
• How to build a world-class online customer-service team
• Understand the difference between customers service behaviors needed face-to-face and online
• Create a robust digital customer plan that has equal to greater impact as face-to-face interaction
• Identify and apply the right online customer service metrics
Speakers: Melissa Nixon
The WBC Richmond offers business training and counseling to both aspiring and existing women business owners in the greater Richmond area.
During this orientation session, we will cover how to become a WBC Richmond client, our portfolio of services, and how to access to our many free or low-cost services and events.
Hosted by The Women’s Business Center of Charlotte.
Topic: Enhance & Protect a Key Business Asset: Register Your Trademarks!
How many forms of intellectual property are important to your business success? Are you producing blogs? Did you spend time and money developing a logo or a slogan? Intellectual property can be a key business asset, yet trademarks are one of the most misunderstood areas of law. This webinar will orient you to the different types of intellectual property, what can be registered & what can’t, where & why. In this session, you’ll also learn trademark terminology; costs/benefits/pitfalls of trademark registration; differences between federal & state (North Carolina) trademark registration; & how to register your business trademark at state (North Carolina) & federal level.
Speaker: Bobby Robinson / Ann Elmore
Hosted by The Women’s Business Center of Charlotte.
Topic:B.O.S.S. U.P. Series: Strategy Is The Secret Weapon To A Successful Business Vision
Passion is the fuel to your business vision, but STRATEGY adds the structure, focus and accountability when planning and executing for that vision. Even the best surprise parties implement strategies so why not make it a part of your business development. In this session, we will tap into the power of your vision and share strategic tips that will help you save time, money and prepare your business to scale.
Speaker(s): LuAnn Barry
Hosted by The Women’s Business Center of Charlotte.
Topic: DON’T MISS OUT ~ How to Do Business with City of Charlotte & Mecklenburg County
Do you know about the small business opportunities available with the City of Charlotte and Mecklenburg County? Learn about Charlotte Business Inclusion programs, how to become certified and vendor with the City of Charlotte and Mecklenburg County, and learn ways to network and participate in opportunities. Connect with SBTRC and PTAC to assist you with certification journey.
Speakers: Steven Coker / NaTasha Smith / Jamila Davis / Alyssa Mako / Jacquie Spearman
Have you been thinking about starting a business? Do you need guidance on the right steps to take?
This webinar series is for aspiring entrepreneurs and those who need to restart their business using a more formal process. Learn from a trained business development specialist from the SBA Richmond District office.
Use this time to get direct assistance and network with your peers.
All classes are held at 4:30pm. Each registered participant will receive the classroom link via email. Participants are encouraged to attend all sessions. Questions? Contact WBC Richmond at wbcrichmond@outlook.com
Registered participants will receive Zoom classroom link in a separate email. Please contact our team directly if you have issues joining the virtual session.
